Founded in 1984, Haier Group is the world leading brand of major household appliances (Source: Euromonitor), and is now transforming from a traditional household appliance manufacturer into an open platform for entrepreneurship. In the Internet and post e-commerce era, Haier is devoted to transforming into a truly networked company to build an ecosystem of shared creative and win-win results. With ‘socialnomics’ as the company’s guide, a foundation in user value interaction, and a core competitiveness of trust, Haier is set to become an IoT leader.
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